Independence Blue Cross (Independence) leadership stands in strong support of public officials and health experts as we navigate the challenges presented by COVID-19 (coronavirus). We’re committed to communicating to members, customers, and the community the importance of taking steps to safeguard our health. That’s why we launched a multi-media public service campaign, underscoring the message: We’re in this together.
The campaign highlights ways everyone can help reduce the spread of COVID-19 so we can safely and effectively manage it. Dan Hilferty, Independence CEO, encourages everyone to take control by practicing social distancing where possible and knowing your options. Read the print public service message that ran in local papers for more information. The campaign also appears on tv, digital, and radio announcements.
For more information on Independence’s response to COVID-19, visit ibx.com/covid19.