Independence Blue Cross honors nurses at Celebrate Caring Reception

Celebrate Caring winning nurses and finalist group photo
Independence Blue Cross (Independence) hosted a reception for the winners and finalists of its Celebrate Caring campaign on June 18 at Independence LIVE, 1919 Market St. in Philadelphia. Celebrate Caring was a multi-media campaign and contest which invited the public to identify nurses who go above and beyond to deliver exceptional care. Nearly 700 nominations from over 180 heath care settings were submitted....
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Celebration of Community Service honors Independence leadership

IBX VP Stephen Fera with Evan Benn of The Philadelphia Inquirer at the Corporate Philanthropy Conference and Awards on June 26
IBX VP Stephen Fera with Evan Benn, Evan Benn, Philadelphia Inquirer Director of Editorial Marketing at the Corporate Philanthropy Conference and Awards One Independence leader was honored and another was a featured panelist at the Corporate Philanthropy Conference and Awards in Philadelphia on June 26. The Philadelphia Inquirer hosted the celebration of community service at the Crystal Tea Room....
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Independence Blue Cross to offer drug rebates upfront, at the point of sale

Young woman pharmacist selling medications standing with male client at the paydesk of the pharmacy store
Philadelphia, PA — May 29, 2019 — On June 1, 2019, Independence Blue Cross (Independence) will begin to offer drug rebates at the point of sale to Commercial fully insured members who have prescription drug benefits and fill rebate-eligible brand medications through retail pharmacies or the mail. Independence has historically used the rebates received from drug manufacturers to help offset all members’ prescription drug plan costs and premiums....
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Independence sponsors community health fair and symposium

Pictured from left to right: Adam Jones and Warren Montague of the Scottish Rite; Ruth Lewis, community resident; and Kenyatta D. Donley of Independence Blue Cross
Pictured from left to right: Adam Jones and Warren Montague of the Scottish Rite; Ruth Lewis, a community resident; and Kenyatta D. Donley of Independence Blue Cross. Photo courtesy of Stu Lee Photography. The City of Philadelphia welcomed the Scottish Rite of Freemasonry (Scottish Rite) for its annual convention over Memorial Day Weekend....
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Independence announces Celebrate Caring winners and finalists

Side by side images of each Celebrate Caring winner surprised at work during Nurses Week.

Independence announces three winners and seven finalists for its first-ever Celebrate Caring campaign to recognize outstanding nurses in the region

Philadelphia, PA — Independence Blue Cross recently announced its three Celebrate Caring winners, traveling to each nurse’s workplace during National Nurses Week to surprise them with the award. The contest invited people in Pennsylvania,...
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New Independence ad campaign delivers message of caring and kindness

New advertising campaign brings a positive, uplifting message to Philadelphia region updating brand positioning and addressing local consumer sentiment

Philadelphia, PA —  Independence Blue Cross (Independence) introduced a new advertising campaign, “Let’s Take Care of You Together,” that demonstrates Independence’s longstanding commitment to caring for people in the communities it serves. During a time when consumers face growing concern over health care reform,...
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Independence CEO Dan Hilferty published in a leading health policy journal

Independence Blue Cross CEO Dan Hilferty was recently published in The Journal of Law, Medicine & Ethics. The journal, read by thousands of health care professionals, is a respected source for information on the equitable and ethical delivery of health care. The article, “Getting Health Care Right,” discusses the importance of universal access and stability in our health care markets and the need for collaboration between the public and private sectors....
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Rob Richter joins Independence Blue Cross Sales Team

Philadelphia, PA — March 25, 2019 — Independence Blue Cross (Independence) announces a new addition to the Sales team. Rob Richter has joined the company as consultant relationship manager. In this role, Richter is responsible for cultivating, developing, and leading relationships with national consulting houses and brokers with the goal of creating stronger partnerships and delivering excellent service in the marketplace....
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Independence Blue Cross launches Celebrate Caring campaign to recognize the region’s outstanding nurses

Philadelphia, PA — March 11, 2019 — Independence Blue Cross (Independence) today launched a multimedia campaign and contest to celebrate nurses and the work they do to improve the health and well-being of people in our region. Celebrate Caring: Nominate a Nurse invites the community to help Independence identify and say “thank you” to outstanding nurses making a big difference in people’s lives....
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Mayor Kenney reads to first-graders at Independence for Read Across Philadelphia Day

Independence Blue Cross and Philadelphia READS celebrated Read Across Philadelphia Day with Mayor Kenney and first-graders from the Isaac A. Sheppard Elementary School. Lorina Marshall-Blake, Independence Blue Cross Foundation president, and Stephen Fera, senior vice president of Public Affairs at Independence, joined the mayor for a spirited reading of the classic children’s book, “The Cat in the Hat,” by Dr....
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