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The same care shouldn’t cost more: How IBX helps members access safe, high-quality, affordable care

People today have access to more medicines, treatments, technologies, and care settings than ever before.…

Ajé KingAugust 26, 2026

Featured Health Insurance Leadership

IBX CMO Koleen Cavanaugh joins Becker’s webinar on consumer engagement and trust

Koleen Cavanaugh, senior vice president and chief marketing officer at Independence Blue Cross (IBX), joined…

Ajé KingAugust 5, 2026

Featured Health Insurance Press Releases

Independence Blue Cross program with Sempre Health helps members save more than $1.1 million on prescription drugs since 2022

13 drugs added to program, offering members even more ways to save Since launching in…

Ajé KingJuly 23, 2026

Featured Health Insurance

Mitch Vidovich joins health care affordability discussion with U.S. Representative

Mitch Vidovich, vice president of Government Affairs at Independence Blue Cross (IBX), recently joined a discussion hosted by U.S. Representative Chrissy Houlahan on health…

Alicia PendergrassJune 25, 2026

Health Insurance Media Coverage

The Philadelphia Inquirer highlights IBX efforts to manage health care costs

Independence Blue Cross (IBX) was featured in a Philadelphia Inquirer article for work it has underway to help manage rising health…

Alicia PendergrassJune 22, 2026

Health Insurance Media Coverage

New cost-saving plan featured in Becker’s Payer Issues

Independence Blue Cross (IBX) was featured in Becker's Payer Issues for rolling out a new health plan designed to reduce costs…

Kayla WeylerMay 5, 2026

Featured Health Insurance

Deadline to sign up for health insurance coverage in Pennsylvania is now Jan. 31

Thanks to Pennie, Pennsylvania’s health insurance marketplace, extending the Open Enrollment deadline for 2026 health…

Ajé KingJanuary 27, 2026

Featured Health Insurance

New campaign highlights how Independence Blue Cross is taking on rising health care costs

Independence Blue Cross (IBX) recognizes that the cost of health care in the U.S. can…

Ajé KingJanuary 26, 2026

Featured Health Insurance Media Coverage

Koleen Cavanaugh talks health insurance options on NBC10

Koleen Cavanaugh, SVP and chief marketing officer at Independence Blue Cross (IBX), joined NBC10’s “Healthy You” to highlight the importance of enrolling in health insurance. The Pennsylvania 2026…

Kayla WeylerJanuary 21, 2026

Featured Health Insurance Press Releases

Deadline to sign up for health insurance coverage in Pennsylvania extended

IBX encourages individuals and families to sign up by Dec. 31 for coverage starting Jan.…

Ajé KingDecember 22, 2025

ABOUT INDEPENDENCE BLUE CROSS:
Independence Blue Cross is the leading health insurance organization in southeastern Pennsylvania. For more than 85 years, we have been enhancing the health and well-being of the people and communities we serve. We deliver innovative and competitively priced health care products and services; pioneer new ways to reward doctors, hospitals, and other health care professionals for coordinated, quality care; and support programs and events that promote wellness.

To learn more, visit ibx.com. Connect with us on Facebook, LinkedIn, and Instagram. Independence Blue Cross is an independent licensee of the Blue Cross and Blue Shield Association.

Independence Blue Cross is a subsidiary of Independence Health Group, Inc. — independent licensees of the Blue Cross and Blue Shield Association, serving the health insurance needs of Philadelphia and southeastern Pennsylvania.
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