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Independence LIVE hosts PPRA event on Health Care Communications

By April 26, 2017July 9th, 2020Company Updates

On April 18, communications professionals from throughout the region joined Philadelphia Business Journal health care reporter John George for the Philadelphia Public Relations Association’s “Healthcare Communications 2017” panel discussion. Hosted at Independence LIVE, our new, state-of-the-art customer and community experience center, attendees joined a spirited discussion on the changing health care landscape and its impact on how to communicate with key constituencies.

The panel featured Donna Crilley Farrell, vice president of Corporate Communications at Independence Blue Cross, as well as subject matter experts from across health care:

Health care is Philadelphia’s largest employment sector with nearly $7 billion of annual salaries generated in the city from health care-related jobs.