Brian Lobley, president of Commercial and Consumer Markets at Independence Blue Cross, recently sat down with Don Mathis, general manager of Growth at Comcast NBCUniversal, and Helen Leis, partner in the Health and Life Sciences division at Oliver Wyman, for a new episode of the Oliver Wyman Health Podcast.
Over the course of 20 minutes, the three health and business leaders discuss the new partnership between Independence and Comcast and its potential impact on the health care consumer landscape. Lobley and Mathis explore:
- How the partnership originated
- Their joint goals to leverage data and create a truly personalized experience for consumers
- The challenges and opportunities that stem from bringing together a global media and technology company with a leading health insurance company.
During the conversation, Lobley shared: “Health care is rapidly changing for consumers. We are focused on building and collaborating on solutions that help answer the most prevailing question in a health care journey: What should I do next?”
Launching a partnership
In April, Independence and Comcast announced a unique partnership to create an innovative patient-centered technology and communications platform that seeks to improve the overall efficiency and experience of the care delivery process between providers and patients.
The goal of the new, Internet-based platform is to provide a patient with access to content and information related to their particular health care journey, at home or on-the-go. Comcast and Independence plan to make the new platform accessible nationally, across multiple distribution channels and devices.