Kortney Cruz highlights PHDC Housing Fair on NBC10 "Philly Live"
Ahead of the Philadelphia Housing Development Corporation (PHDC) Housing Fair on September 26, Independence Blue Cross (IBX) Senior Vice President of Government Markets Kortney Cruz joined NBC10’s Philly Live to discuss the upcoming event and IBX’s role as presenting sponsor. During the segment, Cruz highlighted IBX’s longstanding partnership with PHDC, which extends beyond event sponsorship. For years, the organizations have worked together to connect members and community residents with information about PHDC programs, services, and housing resources.
Link to full articleDr. Reetika Kumar shares fall vaccine tips on NBC10’s “Healthy You”
As families get ready for back-to-school season and the start of fall respiratory virus season, Dr. Reetika Kumar, Senior Vice President and Chief Customer Product, Clinical Solutions, and Pharmacy Services Officer at Independence Blue Cross, joined NBC10’s Healthy You segment to discuss the importance of staying up to date on vaccines. During the interview, Dr. Kumar encouraged viewers to check whether they and their family members are up to date on recommended vaccines before respiratory illnesses begin circulating more widely. She discussed why early fall is often the ideal time to get a flu shot and shared information about other vaccines that may be recommended based on a person’s age, health needs, or stage of life. Dr. Kumar also highlighted the important role vaccines play in helping protect against serious illness and reminded viewers to talk with their doctor about which vaccines are right for them and their families.
Link to full articleKoleen Cavanaugh joins PhillyVoice to talk about “Never Stop Caring”
Independence Blue Cross (IBX) was featured in PhillyVoice for its “Never Stop Caring” campaign. In the article, “How a member’s comment shaped Independence Blue Cross’ new brand campaign,” Koleen Cavanaugh, senior vice president and chief marketing officer at IBX, shared insights into the campaign’s backstory and goals to expand the sentiment across every consumer touchpoint.
Link to full articleDr. Ellen Riccobene discusses the importance of primary care on NBC10’s “Healthy You”
Primary care physicians can be one of the most important partners in your health. Dr. Ellen Riccobene, vice president of Clinical Care Transformation at Independence Blue Cross, appeared on NBC10’s “Healthy You” to talk about the importance of primary care. She discussed how these types of physicians can help you manage ongoing health needs and catch potential health concerns early. She also explained how they can help with preventive care, as well as recommend screenings and vaccines, and connect you with specialists when you need them. By building a relationship with a doctor who knows your health history, you can take a more proactive role in your long-term health.
Link to full articleEllen Riccobene discusses men’s preventive health on NBC10’s “Healthy You”
Dr. Ellen Riccobene, vice president of Clinical Care Transformation at Independence Blue Cross (IBX), joined NBC10’s Sheila Watko for a “Healthy You” segment on men’s health. The two discussed why some men delay care and how it can affect their long-term health. Dr. Riccobene emphasized the importance of taking a proactive approach to health, having a relationship with a primary care provider, and prioritizing routine checkups. She also encouraged viewers to rely on trusted sources for health information.
Link to full articleSteve Fera highlights IBX support of Wawa Welcome America on NBC10
Independence Blue Cross (IBX) Executive Vice President of Public Affairs Steve Fera recently joined NBC10 reporter Sheila Watko on NBC10 Philly Live to discuss why IBX proudly returns for its eighth consecutive year as the Official Health & Wellness Sponsor of Wawa Welcome America. Fera highlighted IBX’s longstanding commitment to Philadelphia, noting that the company’s support of Wawa Welcome America and the America 250 celebrations reflect its commitment to strengthening community connections and supporting the region’s historic moment as the nation approaches its 250th anniversary. He also emphasized IBX’s employee volunteer efforts through the Blue Crew, the popular IBX Oasis activation that will be present throughout the 16-day festival, and the new Philly Fair 250 presented by Independence Blue Cross, a three-day celebration in the Centennial District.
Link to full articleThe Philadelphia Inquirer highlights IBX efforts to manage health care costs
Independence Blue Cross (IBX) was featured in a Philadelphia Inquirer article for work it has underway to help manage rising health care costs. These efforts include shifting certain procedures to lower-cost ambulatory surgery centers when it’s safe and appropriate. Dr. Richard Snyder, executive vice president and chief operating officer at IBX, spoke with the reporter and shared that IBX has a policy in place that encourages doctors to use these centers, where the same procedures often cost less.
Link to full articleIBX program with Rothman Orthopaedics delivers lower costs and positive outcomes
An article in the Philadelphia Business Journal highlights IBX’s work with Rothman Orthopaedics to lower costs and improve outcomes by safely moving certain procedures to ambulatory surgery centers (ASCs). These settings can lower costs and make the experience easier for patients.
Link to full articleAnn O’Grady discusses ways to care for your mental health on NBC10 “Healthy You”
During Mental Health Awareness Month, Ann O’Grady, social worker and director of Behavioral Health at Independence Blue Cross (IBX), appeared on NBC10’s “Healthy You.” She talked about signs of mental health struggles and how to get help.
Link to full articleIBX leaders discuss Celebrate Caring Campaign on NBC10 “Healthy You”
Independence Blue Cross (IBX) Senior Vice President and Chief Marketing Officer Koleen Cavanaugh and Vice President of Case and Condition Management Diana Lehman joined NBC10 Philly Live reporter Sheila Watko for a “Healthy You” segment on celebrating nurses and their vital role in health care. In this National Nurses Week (May 6 – May 12) segment, Cavanaugh highlighted the importance of honoring nurses and IBX’s commitment to recognizing their impact through the annual Celebrate Caring campaign. Lehman discussed the many contributions nurses make across IBX and shared what being part of Celebrate Caring means to her as a nurse of more than 40 years.
Link to full articleNew cost-saving plan featured in Becker’s Payer Issues
Independence Blue Cross (IBX) was featured in Becker’s Payer Issues for rolling out a new health plan designed to reduce costs for employers and members by up to 9 to 10% — without cutting provider contracts or reimbursement rates. The Coupe Health plan uses a color-coded, copay-based model and quality ratings to guide members toward higher-value care while offering predictable, upfront costs and eliminating deductibles and coinsurance.
Link to full articleDr. Rodrigo Cerdá featured in Managed Healthcare Executive on early dementia detection
Dr. Rodrigo Cerdá, senior vice president of Health Services and chief medical officer at Independence Blue Cross (IBX), was featured in multiple Managed Healthcare Executive articles highlighting IBX’s collaboration with Jefferson Health through Clinical Care Innovation Grants to drive earlier dementia detection and improve care coordination. The articles include:
- Primary care could be the key to earlier dementia detection and better care coordination
- IBX, Jefferson Health experts explain how new program will improve early dementia detection in primary care
- Community health workers and stronger primary care could help address behavioral symptoms in dementia
- Earlier dementia diagnosis could improve care, reduce downstream costs
- How Jefferson Health and Independence Blue Cross are working to catch dementia early and support patients in primary care
Link to full article
Philly First highlights IBX’s integrated behavioral health approach
Independence Blue Cross (IBX) was highlighted in a full-page Philly First feature in The Philadelphia Inquirer that focuses on how its behavioral health program is improving lives. The feature includes insights from Dr. Ryan Connolly, senior medical director for Behavioral Health at IBX, and Dr. Richard Snyder, EVP and COO at IBX, who emphasize how integrating behavioral and physical health creates a seamless and effective experience for members.
Link to full articleIBX featured in Philadelphia Inquirer article on the rising costs of specialty drugs
Independence Blue Cross (IBX) was featured in a Philadelphia Inquirer article by Harold Brubaker about the rising cost of specialty prescription drugs and how employers and health plans are responding. The article highlights IBX’s work with PAISBOA, a group that represents independent schools across PA, to manage the impact of high-cost drugs on employer health plans. It also talks about the steps IBX is taking to help control pharmacy costs.
Link to full articleKoleen Cavanaugh joins iHeart Radio to spotlight IBX Honor Roll
Koleen Cavanaugh, senior vice president and chief marketing officer at Independence Blue Cross (IBX), joined iHeartRadio’s Loraine Ballard Morrill to discuss the IBX Honor Roll program, which celebrates exceptional teachers across the region. Cavanaugh highlighted how the program recognizes educators making a meaningful impact on their communities and underscored IBX’s commitment to supporting education through community partnerships.
Link to full articleThe Philadelphia Inquirer quotes Dr. Richard Snyder on outpatient cardiovascular care
Dr. Richard Snyder, executive vice president and chief operating officer at Independence Blue Cross (IBX), was quoted in a Philadelphia Inquirer article on the growth of outpatient cardiovascular surgery centers and their potential impact on health care costs. The story appears online and on page A11 of the March 2, 2026, print edition.
Link to full articleKoleen Cavanaugh talks health insurance options on NBC10
Koleen Cavanaugh, SVP and chief marketing officer at Independence Blue Cross (IBX), joined NBC10’s “Healthy You” to highlight the importance of enrolling in health insurance. The Pennsylvania 2026 Open Enrollment period ends January 31.
Link to full article
Erin Thurston shares guidance on 2026 Open Enrollment
Erin Thurston, director of Member Marketing at Independence Blue Cross (IBX), appeared on a recent “Healthy You” segment on NBC10 to discuss the 2026 Open Enrollment for health insurance in Pennsylvania.
Link to full articleDr. Luz Ramos shares expert advice on caregiving challenges and support
Dr. Luz Ramos, senior medical director at Independence Blue Cross (IBX), appeared on a recent “Healthy You” segment on NBC10 to talk about the growing role of caregivers and the challenges they face. As caregiving becomes more common, Dr. Ramos shares what it involves and how it can take a toll on your body, emotions, and finances.
Link to full articleBrett Mayfield discusses small business health coverage on Fox29
Brett Mayfield, senior vice president and market president – local at Independence Blue Cross (IBX), appeared on Fox 29 News “Local Matters” to discuss the value of health coverage for small businesses. His remarks come as IBX announces its 2026 benefits for large and small businesses, emphasizing whole person health.
Link to full articleDr. Ellen Riccobene explains why health literacy matters
In a recent Healthy You segment on NBC10, Vice President of Clinical Care Transformation at Independence Blue Cross (IBX) Dr. Ellen Riccobene, explained why health literacy matters. She shared that being health literate means knowing how to find, understand, and use health information—like reading medication labels or asking the right questions at a doctor’s visit.
Link to full articleRavi Chawla speaks on AI use in government at city council
Technical.ly highlighted Ravi Chawla, vice president and chief analytics officer at Independence Blue Cross, for speaking at a Philadelphia city council meeting about AI use in government on October 16. Chawla highlighted that AI tools can help employees work more efficiently and acknowledged that it is important to have oversight on how companies use them, especially with new tools or updating the management of user data.
Link to full articleDr. Rodrigo Cerdá discusses flu vaccinations on NBC10
On a recent segment of the “Healthy You” series on NBC10, Independence Blue Cross (IBX) Senior Vice President of Health Services and Chief Medical Officer Dr. Rodrigo Cerdá discussed the importance of getting a flu shot this year.
Link to full articleDr. Ryan Connolly discusses Better Together campaign on WURD
Dr. Ryan Connolly, senior medical director at Independence Blue Cross (IBX), appeared on WURD Radio’s “Evening WURDs” program to discuss the effects of loneliness on health and IBX’s Better Together campaign. The Better Together campaign aims to reduce loneliness by encourage meaningful connections.
Link to full articlePhillies sponsorship featured in Philadelphia Business Journal
Koleen Cavanaugh, senior vice president and chief marketing officer at Independence Blue Cross (IBX), was featured in the Philadelphia Business Journal article, “Beyond the patch: How IBX is leveraging its expanded Phillies sponsorship.”
Link to full articleDr. Reetika Kumar talks medication adherence on NBC10’s “Healthy You”
Dr. Reetika Kumar, Senior Vice President of Chief Customer Product, Clinical Solutions and Pharmacy Services at Independence Blue Cross (IBX), was recently featured in an NBC10 “Healthy You” segment on medication adherence.
Link to full articleIBX’s Dr. Nuria Lopez-Pajares discusses menopause on NBC10’s “Healthy You”
On a recent segment of NBC10’s “Healthy You,” Independence Blue Cross (IBX) Medical Director Dr. Nuria Lopez-Pajares joined reporter Aunyea Lachelle to discuss menopause and the changes it brings to the body. She explained the difference between menopause and perimenopause, common symptoms, and treatment options.
Link to full articleCity & State recognizes Dr. Richard Snyder as Healthcare Trailblazer
City & State PA recognized Richard Snyder, M.D., executive vice president and chief operating officer of Independence Blue Cross, as one of the 2025 Trailblazers in Healthcare. The annual list honors leaders who are driving innovation and equity in health care. Snyder received a special feature on page 7 of the July issue, highlighting his commitment to advancing whole-person, equitable care across the region. The full list of honorees appears in the magazine’s July edition, spanning pages 35 to 52.
Link to full articleThe Philadelphia Inquirer covers recent Navy Yard press conference featuring Greg Deavens
The Philadelphia Inquirer highlighted remarks from Independence Blue Cross President and CEO Greg Deavens, who joined the governor at a July 3 press conference about the state investing in a Navy Yard company that pledges to bring new jobs to the region.
Link to full articleHealthcare Innovation highlights IBX and Penn Medicine’s prior authorization program
Healthcare Innovation reported on Independence Blue Cross’s collaboration with Penn Medicine on an innovative program to speed up prior authorization image testing. IBX will expand the program to other health care providers due to its success.
Link to full articleDr. Ryan Connolly discusses loneliness on NBC10 ‘Healthy You’ segment
On a recent segment of the “Healthy You” series on NBC10, Independence Blue Cross (IBX) psychiatrist and Senior Medical Director for Behavioral Health Dr. Ryan Connolly highlighted the health impacts of loneliness and why it’s so important to make stronger and meaningful connections. He also spoke about IBX’s Better Together public awareness campaign, which helps people learn more about the effects of loneliness and gives them resources to build connections for themselves and others.
Link to full articlePhiladelphia Today highlights IBX on Forbes’ America’s Best Large Employers list
PHILADELPHIA Today mentioned that Independence Blue Cross was highlighted as one of the companies to make the Forbes’ America’s Best Large Employers list.
Link to full articleIBX’s Better Together campaign featured in Philadelphia Business Journal
Philadelphia Business Journal highlighted the launch of Independence Blue Cross’ new Better Together public awareness campaign. The initiative emphasizes the effects of loneliness and encourages people to make meaningful connections.
Link to full articleBecker’s Hospital Review recaps Jefferson Health colloquium
Becker’s Hospital Review reported on the 24th National Population Health Colloquium, where Jefferson Health brings together health care executives, researchers, and policymakers to discuss the improvement of care delivery outcomes. Independence Blue Cross Senior Vice President of Health Services and Chief medical Officer Dr. Rodrigo Cerdá spoke at this event.
Link to full articleKoleen Cavanaugh discusses nursing, Celebrate Caring campaign during NBC10 “Healthy You” segment
Independence Blue Cross (IBX) Senior Vice President and Chief Marketing Officer Koleen Cavanaugh recently appeared in a “Healthy You” segment on NBC10 focused on Nurses Week and the IBX Celebrate Caring campaign. The segment, hosted by NBC10 reporter Sheila Watko, ran on the station’s Philly Live program on May 8. In the segment, Cavanaugh discussed IBX’s respect for all nurses, how they are backbone of our health care system, and how important it is to recognize and show appreciation for them. She mentioned the hundreds of nurses who fill various roles within IBX.
Link to full articleGreg Deavens interviewed by 6abc about the Independence Blue Cross Broad Street Run
Independence Blue Cross President and CEO Greg Deavens was interviewed by 6abc at the starting line of the Independence Blue Cross Broad Street Run.
Link to full articleIBX associate Kristin Jones shares about Independence Blue Cross Broad Street Run
Kristin Jones, IBX senior quality research analyst, was profiled on 6abc ahead of the Independence Blue Cross Broad Street Run.
Link to full articleIBX associate Joe Zaccarillo shares about Independence Blue Cross Broad Street Run
Joe Zaccarillo, IBX senior data insight and reporting analyst, was profiled on 6abc ahead of the Independence Blue Cross Broad Street Run.
Link to full articleIBX associate Joe Lynch shares about Independence Blue Cross Broad Street Run
Joe Lynch, Independence Blue Cross (IBX) safety and security director and race captain of IBX Blue Streaks corporate running team, was profiled on 6abc ahead of the Independence Blue Cross Broad Street Run.
Link to full articleIBX associate Joe Lynch shares about Independence Blue Cross Broad Street Run
Joe Lynch, Independence Blue Cross (IBX) safety and security director and race captain of IBX Blue Streaks corporate running team, was profiled on 6abc ahead of the Independence Blue Cross Broad Street Run.
Link to full articleFierce Heathcare highlights Kortney Cruz
Kortney Cruz, Independence Blue Cross senior vice president of Government Markets was featured in Fierce Healthcare to bringing awareness on the uncertainty of the rapidly changing health care landscape. She also highlighted what regulations will be put in place.
Link to full articleSushma Akunuru talks driving equity through transformation for “The Beat”
Sushma Akunuru, Independence Blue Cross (IBX) senior vice president and chief information officer, appeared in a podcast episode for “The Beat” powered by HLTH to talk about how IBX is driving change in health care by leveraging technology.
Link to full articleJuan Lopez discusses innovation in El Sol Latino
Juan Lopez, Independence Blue Cross executive vice president, chief financial officer, and treasurer was featured in El Sol Latino to highlight the outstanding innovations he brought to the community.
Link to full articleModern Healthcare highlights GenAI in the industry
Modern Healthcare brought attention to a quote from Mike Vennera, IBX executive vice president and chief strategy, technology, and operations officer, highlighting how generative AI can help call center representatives better assist the company’s members.
Link to full articleGreg Deavens pens letter in The Philadelphia Inquirer
The Philadelphia Inquirer published a letter to the editor written by Greg Deavens, president and CEO of Independence Blue Cross, and Chellie Cameron, the Chamber of Commerce for Greater Philadelphia president and CEO. The letter about Philadelphia’s proposed budget advocated for inclusive economic growth.
Link to full articleDr. Richard Snyder discusses health equity on NBC10’s “Healthy You” segment
Independence Blue Cross (IBX) EVP of Health Services Richard Snyder, M.D., recently appeared on an NBC10 “Healthy You” segment to discuss health equity. Dr. Snyder joined reporter Astrid Martinez to highlight the Regional Coalition to End Race-Based Medicine, an initiative convened by IBX and designed to transition away from race adjustments in clinical decision support tools. Dr. Snyder also talked about the differences in health outcomes in Philadelphia and explained what IBX is doing to address them.
Link to full articleErin Thurston featured on NBC10 “Healthy You” segment to discuss Consumer Open Enrollment
Independence Blue Cross (IBX) Director of Member Marketing Erin Thurston discussed the consumer Open Enrollment Period for individuals and families on a recent NBC10 “Healthy You” segment. Thurston joined Philly Live Reporter Astrid Martinez ahead of the Open Enrollment deadline to provide insights and tips on how to select the health plan that best fits individual’s needs. The segment appeared on NBC10’s Philly Live program.
Link to full article
Koleen Cavanaugh discusses consumer Open Enrollment on NBC10 “Healthy You” segment
Independence Blue Cross (IBX) senior vice president and chief marketing officer Koleen Cavanaugh discussed the consumer Open Enrollment Period for individuals and families on a recent NBC10 “Healthy You” segment.
Link to full articleKortney Cruz discusses Medicare and what you should look for in a plan on NBC10’s “Healthy You” segment
Independence Blue Cross (IBX) Senior Vice President of Government Markets Kortney Cruz talked about Medicare and what people should look for in a plan during a recent “Healthy You” segment on NBC10. Cruz discussed the benefits of enrolling in a Medicare Advantage Plan and also explained the different parts of Medicare.
Link to full articleDr. Heidi Syropoulos discusses Inflation Reduction Act on NBC10 Healthy You segment
Dr. Heidi Syropoulos, Independence Blue Cross Medical Director of Government Markets, appeared on NBC10’s Philly Live program for a Healthy You segment focused on important information Medicare recipients should know about the Inflation Reduction Act.
Link to full articleDr. Rodrigo Cerdá offers an overview on primary care providers on NBC10’s “Healthy You”
Independence Blue Cross Senior Vice President of Health Services and Chief Medical Officer Dr. Rodrigo Cerdá, M.D., sat down with Philly Live Reporter Sheila Watko to talk about the importance of primary care providers in this NBC10 “Healthy You” segment.
Link to full articleDr. Seun Ross shares importance of seeing OB-GYN on NBC10’s “Healthy You”
For patients who are assigned female at birth, staying in tune with the health of their reproductive organs is crucial to their overall health. Independence Blue Cross Executive Director of Health Equity Dr. Seun Ross was featured on NBC10’s “Healthy You” series to discuss the importance of seeing an OB-GYN.
Link to full articleDr. Ellen Riccobene discusses the benefits of being outdoors on NBC10
In a recent segment of NBC10’s “Healthy You” series sponsored by Independence Blue Cross, Dr. Ellen Riccobene, senior medical director, appeared on Philly Live with reporter Sheila Watko to discuss the benefits of spending time outdoors.
Link to full articleKoleen Cavanaugh discusses nursing, Celebrate Caring campaign during NBC10 “Healthy You” segment
Independence Blue Cross (IBX) Senior Vice President and Chief Marketing Officer Koleen Cavanaugh discussed Nurses Week and the IBX Celebrate Caring campaign for individuals on a recent NBC10 “Healthy You” segment.
Link to full articleKoleen Cavanaugh speaks with Fox 29 about National Nurses Week
Independence Blue Cross Senior Vice President and Chief Marketing Officer Koleen Cavanaugh spoke with Fox 29 about why National Nurses Week (May 6-12) is so important to IBX.
Link to full articleDr. Heidi Syropoulous discusses Carallel partnership and caregiving support with HealthLeaders
Dr. Heidi Syropoulous, medical director of government markets at Independence Blue Cross (IBX), spoke with HealthLeaders about the challenges facing today’s caregivers and IBX’s partnership with Carallel aiming to address industry pressures. In the article, Dr. Syropoulous discusses the expanded partnership, how program satisfaction intersects with payment incentives, and how the multi-week, high-touch design earned a 90+ Net Promotor Score (NPS).
Link to full articleBecker’s Payer Issues highlights Independence Blue Cross’s recognition as one of America’s Greatest Workplaces for Women
Becker’s Payer Issues shared Independence Blue Cross’s (IBX) ranking on Newsweek’s 2024 “America’s Greatest Workplaces for Women” list. IBX is one of 15 insurers that ranked highest on metrics evaluating compensation, work-life balance, and proactive management on diversity.
Link to full articleThe Philadelphia Inquirer highlights sleeve sponsorship between the Philadelphia Union and Independence Blue Cross
The Philadelphia Inquirer covered the Philadelphia Union and Independence Blue Cross‘s (IBX) partnership renewal. Under the renewal, IBX becomes the first Official Health Insurance Partner and will have its logo visible on the right sleeve of the Union jerseys.
Link to full articleSushma Akunuru talks inclusive environments and entrepreneurship at PACT’s Annual Foundation Breakfast
Technical.ly Philly featured remarks from Sushma Akunuru, senior vice president of business technology services at Independence Blue Cross, about women’s substantial role in tech and the importance of fostering inclusive environments during the 2024 PACT Foundation Breakfast.
Link to full articleMedCity News highlights Dr. Reetika Kumar’s insights on maternal mortality
MedCity News shared insights from Dr. Reetika Kumar, vice president of market clinical solutions and pharmacy services at Independence Blue Cross (IBX), on how health plans can do a better job at achieving goals for chronic management. Dr. Kumar highlighted IBX’s HeartSafe Motherhood initiative, launched in partnership with the University of Pennsylvania, which uses data analytics to determine which maternity patients are at high risk for developing preeclampsia.
Link to full articlePhiladelphia Business Journal highlights partnership between Independence Blue Cross and the American Heart Association
Philadelphia Business Journal honored the partnership between Independence Blue Cross and the American Heart Association through its annual Partners in Philanthropy publication.
Link to full articleDr. Ellen Riccobene talks health and wellness on Fox 29 Podcast
Independence Blue Cross Senior Medical Director Dr. Ellen Riccobene was featured on the Fox 29 “Better Off” podcast about health and wellness.
Link to full articlePhiladelphia Business Journal explains how Independence Blue Cross boosted liver cancer screenings by 110% in 2023
The Philadelphia Business Journal covered news that Independence Blue Cross developed a new Hepatoma Screening Report and outreach efforts to help high–risk members get more regularly screened for liver cancer. The approach has increased liver cancer screenings among high-risk members by 110%.
Link to full articleDr. Ellen Riccobene discusses staying healthy in the winter months on NBC10
In a recent segment of NBC10’s “Healthy You” series sponsored by Independence Blue Cross (IBX), Dr. Ellen Riccobene, senior medical director, appeared on the Philly Live program to talk about ways people can stay healthy during the winter.
Link to full articleErin Thurston featured on NBC10’s “Healthy You” ahead of Open Enrollment deadline
On a recent segment of NBC10’s “Healthy You” sponsored by Independence Blue Cross (IBX), Director of Member Marketing Erin Thurston joined Philly Live host Aunyea Lachelle ahead of the consumer Open Enrollment deadline to give tips on how to pick the plan that best fits their needs. She reassured IBX’s commitment to offering health plan options with access to the most doctors and hospitals in the Philadelphia five-county region.
Link to full articleManaged Healthcare Executive highlights the winners of Independence Blue Cross’s Clinical Care Innovation Grants
Independence Blue Cross’s 2024 Clinical Care Innovation Grants were featured in Managed Healthcare Executive. The article highlighted the four health systems receiving grants, as well as the work each will be doing to help improve the quality and delivery of health care.
Link to full articleDr. Ryan Connolly featured on Fox 29 podcast about mental health
Independence Blue Cross Senior Medical Director for Behavioral Health Dr. Ryan Connolly was featured on a Fox 29 podcast called Better Off about mental health.
Link to full articleIndependence Blue Cross celebrates 30 years of RiverRink sponsorship on Fox 29
During the 2023 holiday season, Independence Blue Cross (IBX) celebrated 30 years of sponsoring the Independence Blue Cross RiverRink at Penns Landing. Since 1993, IBX has played a pivotal role in transforming the Philadelphia waterfront, creating a joyful space for families and friends to gather year-round to have fun, celebrate and enjoy being together. This year, FOX 29’s Bob Kelly visited the IBX RiverRink in December to get first-hand experience of all that Winterfest has to offer.
Link to full articlePhiladelphia Business Journal features Greg Deavens’ predictions for 2024
The Philadelphia Business Journal featured comments from the most admired CEOs of 2023 about their predictions for the year ahead. Independence Blue Cross President and CEO Greg Deavens shared his thoughts.
Link to full article
Dr. Rodrigo Cerdá talks about diabetes on NBC10’s “Healthy You"
The Philadelphia Business Journal featureIn a recent segment of NBC10’s “Healthy You” series sponsored by Independence Blue Cross (IBX), Rodrigo Cerdá, M.D., senior vice president of Health Services and chief medical officer at IBX, spoke with Philly Live reporter Sheila Watko on reducing your chances of developing type 2 diabetes.
Link to full articleRodrigo Cerdá, M.D., featured on Fox 29 podcast about men’s health
Independence Blue Cross Senior Vice President of Health Services and Chief Medical Officer Rodrigo Cerdá, M.D., was featured on a Fox 29 podcast called Better Off about men’s health.
Link to full articleKoleen Cavanaugh featured on Fox 29 Local Matters segment about consumer Open Enrollment
Independence Blue Cross Senior Vice President and Chief Marketing Officer Koleen Cavanaugh discussed tips for consumers to make their health plan choices for Open Enrollment during a recent “Local Matters” segment on Fox 29.
Link to full articleKoleen Cavanaugh discusses Consumer Open Enrollment with WURD
Koleen Cavanaugh, senior vice president and chief marketing officer at Independence Blue Cross, spoke with host Solomon Jones about Open Enrollment on Wake Up With WURD. Cavanaugh explained what Open Enrollment is and what consumers can do to find the best health insurance.
Link to full articlePhiladelphia Today covers Independence Blue Cross’s 2023 Health Equity Summit
Philadelphia Today featured news about Independence Blue Cross’s 2023 Health Equity Summit, which focused on the concept of equitable, whole-person health. At the summit, health care leaders, members, and IBX executives shared what whole-person health meant to them. They also shared their experiences with health care services and resources that can be leveraged in their communities.
Link to full articleKortney Cruz discusses the Medicare Annual Enrollment Period on NBC10 “Healthy You” segment
The Medicare Annual Enrollment Period is underway and Kortney Cruz, senior vice president, Government Markets at Independence Blue Cross (Independence), joined Philly Live Reporter Aunyea Lachelle to give some insights on the topic in a “Healthy You” segment sponsored by Independence on NBC10’s Philly Live program.
Link to full articleKoleen Cavanaugh discusses consumer Open Enrollment on NBC10 “Healthy You” segment
Independence Blue Cross Senior Vice President and Chief Marketing Officer Koleen Cavanaugh discussed the consumer Open Enrollment Period for individuals on a recent NBC10 “Healthy You” segment.
Link to full articleAmy Gallo featured on Fox 29 Local Matters segment about helping small business manage their health plan choices
Independence Blue Cross (Independence) Vice President of Local Markets Amy Gallo discussed tips for small businesses to manage their health plan choices during a recent “Local Matters” segment on Fox 29. Gallo discussed some ideas small businesses can use when they are choosing to offer health insurance coverage for their employees, as well as some of the products and services offered by Independence for small businesses.
Link to full articlePhiladelphia Today spotlights Independence Blue Cross’s 85th anniversary event
Independence Blue Cross (IBX) was featured in Philadelphia Today for the anniversary event held to celebrate 85 years as Greater Philadelphia’s hometown health insurer. Over 700 associates gathered in the lobby of IBX’s headquarters in Center City to celebrate. The event featured special guests, executive leadership, and a display of exhibits showcasing Independence’s contributions to the region.
Link to full articleIndependence begins Better Off podcast series with Fox 29
Independence Blue Cross (Independence) experts will be featured on a new Fox 29 podcast called Better Off that will offer in-depth discussions on a range of health topics. The first episode of the series, which was posted on Nov. 2, focuses on breast cancer. In the episode, Independence Medical Director Luz Ramos, M.D., joins host Drew Anderson, a Fox 29 meteorologist and reporter, and Sue Weldon, CEO and founder of Unite for Her, for an engaging conversation about breast cancer prevention, detection, treatment, and more.
Link to full articleDr. Reetika Kumar publishes a column for The Philadelphia Tribune about COVID, flu and RSV vaccines”
Dr. Reetika Kumar, vice president of market clinical solutions and pharmacy services at Independence Blue Cross, published a guest column for The Philadelphia Tribune entitled, “Questions and answers about COVID, Flu, and RSV vaccines.”
Link to full articleDr. Luz Ramos encourages breast cancer screenings on NBC10‘s “Healthy You”
Independence Blue Cross (Independence) Medical Director Luz Ramos, M.D., sat down with Philly Live Reporter Aunyea Lachelle to discuss the importance of early detection and self-exams for breast cancer in this NBC10 “Healthy You” segment, sponsored by Independence. Early detection of breast cancer can greatly increase a person’s chances of successful treatment and survival. Talk to your medical provider about your screening options this Breast Cancer Awareness Month.
Link to full articleThe Philadelphia Inquirer features research paper co-written by Dr. Ryan Connolly and Aaron Smith McLallen
The Philadelphia Inquirer featured a research paper entitled, “Impact of the Collaborative Care Model on Medical Spending” co-written by Independence Blue Cross’s own Dr. Ryan Connolly, senior medical director, and Aaron Smith-McLallen, director of data science and health care. The research paper, which was published in the American Journal of Managed Care, dissects how supplementing primary care with mental health services impacts medical spending.
Link to full article6ABC interviews Sushma Akunuru on strategies for women ‘Navigating the STEM Workplace’
6ABC’s Sarah Bloomquist interviewed Sushma Akunuru, senior vice president of business and technology services at Independence Blue Cross, on the strategies women can use to navigate a STEM workplace and other male– dominated fields. Recorded as a preamble to the 2023 Pennsylvania Conference for Women, Akunuru advises viewers to harness their core strengths and set achievable, relevant goals to become well-rounded leaders and individuals.
Link to full articleBecker’s Payer Issues recognizes Independence Blue Cross’s attainment of the National Committee for Quality Assurance Health Equity Accreditation
Becker’s Payer Issues covered Independence Blue Cross obtaining the National Committee for Quality Assurance (NCQA) health equity accreditation. Independence Blue Cross’s organizational focus on diversity, equity and inclusion, collecting health equity data and reporting outcomes by race and ethnicity has granted the plans recognition. Only four other health plans in the nation have met the same standards.
Link to full articleHealth Payer Specialist talks to Dr. Rodrigo Cerdá on employee burnout and whole-person health
Health Payer Specialist talked to Dr. Rodrigo Cerdá, senior vice president of health services and chief medical officer at Independence Blue Cross, on employee burnout and the importance of whole-person health. In the article entitled, “Don’t Get Burned by Employee Burnout,” Dr. Cerdá shed light on the company’s Independence University program, which provides employees with resources on mindfulness, managing stress, and maintaining well-being during times of change.
Link to full articleThe American Journal of Managed Care spotlights Dr. Seun Ross’s presentation about health equity
The American Journal of Managed Care spotlighted Dr. Seun Ross, executive director of health equity at Independence Blue Cross, in a video regarding key takeaways from her presentation at the Greater Philadelphia Business Coalition on Health 2023 Wellness Summit, “Driving Health Equity in Population Health Programs.”
Link to full articleDr. Ryan Connolly discusses mental health on NBC10’s “Healthy You”
Independence Blue Cross Senior Medical Director Ryan Connolly, M.D., discussed mental health disorders seen in children on the most recent segment of the NBC10 Philly Live “Healthy You” series sponsored by Independence. Dr. Connolly talks to reporter Aunyea Lachelle about which behaviors parents should look out for and encourages people to be open and understanding to help destigmatize these disorders.
Link to full articlePhiladelphia Business Journal covers Independence Blue Cross opening applications for its 2024 Clinical Care Innovation Grants Program
The Philadelphia Business Journal highlighted Independence Blue Cross opening the application process for its 2024 Clinical Care Innovation Grants program. The grant program fosters innovative approaches to care delivery dedicated to helping improve the health and well-being of the Philadelphia community.
Link to full articleDr. Ellen Riccobene offers back-to-school health tips on NBC10’s “Healthy You”
Ellen Riccobene, M.D., Independence Blue Cross (Independence) senior medical director appeared on NBC10’s Philly Live program on Aug. 30 to discuss how parents can help their children stay healthy this school year. Part of a regular series of “Healthy You” segments featuring Independence representatives, Dr. Riccobene spoke on the importance of keeping up with children’s physicals and vaccinations along with other tips on how to establish routines that promote overall health.
Link to full articleFierce Healthcare highlights 45+ Reasons campaign
Fierce Healthcare recognized 45+ Reasons campaign to increase colorectal cancer screenings among Black Philadelphians. Launched by the Colorectal Cancer Alliance and Independence Blue Cross, aims to get more than 5,000 Black Philadelphians ages 45-75 screened for colorectal cancer to reduce the significantly higher incidence and mortality rates of Black Americans.
Link to full articleKYW covers the re-Launch of the CPR Mobile Training Unit in partnership with the Philadelphia Eagles, Penn Medicine, and Independence Blue Cross
KYW covered the re-launch of the CPR Mobile Training Unit, spearheaded through a partnership between Independence Blue Cross, Penn Medicine and the Philadelphia Eagles. Taking place at an Eagles Training Camp, this re-launch serves as an opportunity to educate willing residents in the life-saving training that is CPR.
Link to full articleThe Philadelphia Inquirer spotlights the launch of the Regional Coalition to Eliminate Race-Based Medicine
The Philadelphia Inquirer spotlighted the launch of the Regional Coalition to Eliminate Race-Based Medicine, a group of 13 Philadelphia-area health systems convened by Independence Blue Cross working together to remove race “adjustments” from 15 commonly used clinical decision support tools. This group is a collaborative effort to combat racial disparities in health care and improve outcomes in Philadelphia.
Link to full articleBloomberg interviews Dr. Seun Ross on medical guidelines and Independence Blue Cross’s Coalition to Eliminate Race-Based Medicine
Bloomberg interviewed Dr. Seun Ross, director of health equity at Independence Blue Cross, on the Regional Coalition to Eliminate Race-Based Medicine. The Coalition, convened by Independence Blue Cross, aims to remove racial background as a factor in medical decisions. “Race should not be a proxy for ancestry or genetics. Whenever you see race in these algorithms, we say it is a proxy for racism,” Ross tells Bloomberg.
Link to full articlePhiladelphia Business Journal recognizes Independence Health Group CFO
Philadelphia Business Journal named chief financial officer, executive vice president, and treasurer of Independence Health Group, Juan Lopez, one of its CFOs of the year for 2023. Since taking over the role in 2021, Lopez has proven to be an asset to the Independence team. His exceptional leadership skills and commitment to community engagement have been instrumental in driving Independence towards achieving their goal of whole-person, equitable care.
Link to full articlePhilly Voice features Independence Blue Cross’s collaboration with Carallel to provide extra support to caregivers
Philly Voice highlighted the partnership between Independence Blue Cross and Carallel, emphasizing their combined mission to provide caregivers with the support they need. Through this collaboration, caregivers of Independence Blue Cross’s Medicare Advantage plan gain access to an array of resources, including support groups, expert advice, practical assistance and planning materials.
Link to full articleBecker’s Payer Issues features partnership between IBX and Sun Life for stop loss insurance
Becker’s Payer Issues features Independence Blue Cross’s collaboration with Sun Life to offer stop loss insurance for self-funded group customers. This partnership aims to reduce the financial risk for self-funded employers and protect them from unpredictable or high claims.
Link to full articleDr. Ryan Connolly discusses student mental health on NBC10
NBC10’s Brenna Weick spoke with Dr. Ryan Connolly, senior medical director at Independence Blue Cross, about the mental well-being of children as the new school year begins. In this segment, Dr. Connolly details the stresses students face and symptoms of declining mental health parents should look out for as kids return to the classroom.
Link to full articleFlyers Daily podcast hosts Susan Larkin
Susan Larkin, executive vice president and president of Core Commercial Markets at Independence Blue Cross (Independence), was featured on the Flyers Daily podcast to discuss Independence’s commitment to support the Philadelphia Flyers and the new team jerseys. The collaboration between Independence and the Flyers highlights a shared dedication to community and promoting health and wellness through sports.
Link to full articleDr. Rodrigo Cerdá talks men’s health on NBC10’s “Healthy You”
In the most recent segment of NBC10’s “Healthy You” series sponsored by Independence Blue Cross, Rodrigo Cerdá, M.D., senior vice president of Health Services and chief medical officer at Independence, spoke with Philly Live reporter Sheila Watko on the importance of maintaining men’s health. Dr. Cerdá gave tips on how men can lead healthier lifestyles and stressed the importance of colorectal cancer screenings.
Link to full articleBecker’s Payer Issues highlights Obadiah Sang’s promotion
Becker’s Payer Issues covered Independence Blue Cross’s promotion of Obadiah Sang to vice president of Corporate Development. Sang will now be responsible for overseeing mergers and acquisitions, divestitures, strategic investments, and the strategic innovation portfolio at Independence.
Link to full articleIndependence and NBC10 discuss Medicaid redetermination options and eligibility on NBC10‘s “Healthy You
In a recent segment of NBC10’s “Healthy You” series sponsored by Independence Blue Cross (Independence), Erin Thurston, director of Member Marketing at Independence and Joanne McFall, market president at Keystone First, spoke with Philly Live reporter Sheila Watko about Medicaid redetermination. Specifically, they talked about, the eligibility process, where to find personalized information, and into options for those who may be losing coverage.
Link to full articleManaged Healthcare Executive features Dr. Lisa Liburd
Dr. Lisa Liburd, director of Clinical Pharmacy at Independence Blue Cross, was featured in an article by Managed Healthcare Executive. She discussed the challenges of managing the influx of prescriptions for Ozempic and Wegovy. Liburd shares that Independence is dedicated to supporting its members in addressing obesity by providing coverage for weight-loss medications and preventive care services, including obesity screening and counseling.
Link to full articleDrexel News announces Lorina Marshall-Blake as keynote speaker for Drexel’s College of Nursing and Health Professions
Drexel News announced that Drexel University officials selected Lorina Marshall-Blake, vice president of Community Affairs at Independence Blue Cross and president of the Independence Blue Cross Foundation, as keynote speaker for the University’s College of Nursing and Health Professions commencement ceremony on June 16 at The Mann Center.
Link to full articleManaged Healthcare Executive features Dr. Lisa Liburd
Dr. Lisa Liburd, director of Clinical Pharmacy at Independence Blue Cross, was featured in an article by Managed Healthcare Executive. She discussed the challenges of managing the influx of prescriptions for Ozempic and Wegovy. Liburd shares that Independence is dedicated to supporting its members in addressing obesity by providing coverage for weight-loss medications and preventive care services, including obesity screening and counseling.
Link to full articleiHeart Radio features Koleen Cavanaugh and winners of Celebrate Caring campaign
iHeart Radio’s Loraine Ballard Morrill spoke with Koleen Cavanaugh, vice president of marketing at Independence Blue Cross, and Celebrate Caring winners Christina Milligan, CRNP of CHOP Primary Care Paoli; Juju McClain-Riggins, RN, BSN of Pathways to Housing PA; and Leah Santos, RN, BSN of Penn Transplant Institute. The Celebrate Caring campaign recognizes nurses’ excellence and the positive impact they make in the lives of others.
Link to full articleWHYY spotlights expansion of Philadelphia’s Indego bike share program
WHYY covered the recent expansion of the Indego bike share program, which is sponsored by Independence Blue Cross (Independence). City of Philadelphia officials, Indego leaders, and Independence executives came together to announce new locations in North Philadelphia, Southwest Philadelphia, and Mantua. The program offers convenient transportation options and promotes cardiovascular exercise.
Link to full articleLorina Marshall-Blake co-author’s Philadelphia Tribune Op-Ed on inequities in medical education
Lorina Marshall-Blake, Independence Blue Cross vice president of community affairs and president of the Independence Blue Cross Foundation -co-authored an Op-Ed for The Philadelphia Tribune with Dr. Leon McCrea, II, Senior Associate Dean of Diversity, Equity & Inclusion; Director of the Drexel Pathway to Medical School; Associate Professor of Family Medicine, Drexel University College of Medicine. The blog discusses the existing racial inequities in medical education and the work Independence and Drexel University are doing to address them.
Link to full articleBecker’s Payer Issues interviews Dr. Rodrigo Cerdá on new authorization pilot program
Becker’s Payer Issues interviewed Dr. Rodrigo Cerdá, chief medical officer and senior vice president of health services at Independence Blue Cross (Independence), about Independence’s and Penn Medicine’s innovative authorization pilot program. In the article, Dr. Cerdá explain the origins and advantages of the program.
Link to full articleThe Philadelphia Inquirer speaks with Independence chief medical officer, Dr. Rodrigo Cerdá, about the organization’s new pilot program with Penn
The Philadelphia Inquirer spoke with Dr. Rodrigo Cerdá, senior vice president of Health Services and chief medical officer at Independence Blue Cross about its pilot program partnership with Penn Medicine to reduce preapprovals for medical care. The initiative aims to provide more efficient, higher-quality care to patients while reducing the administrative burdens faced by health care providers.
Link to full articleHealth Payer Specialist interviews Independence EVP and chief people officer, Crystal Ashby
Health Payer Specialist discussed the hybrid workplace model with Crystal Ashby, executive vice president, chief people, diversity, equity, and inclusion, and communications officer at Independence Blue Cross.
Link to full article6ABC features Independence associate’s donation to the Eagles Autism Foundation
6ABC covered Independence Blue Cross Senior Competitive Research Analyst Jimmy Curran who recently used the Philadelphia Eagles’s playoff run as an opportunity to give back. Curran re-released his book, “Will the One-Winged Eagle,” as a special edition and sold more than 100 copies, with all proceeds going to the Eagles Autism Foundation.
Link to full articleDr. Rodrigo Cerdá featured on Managed Healthcare podcast
Dr. Rodrigo Cerdá, senior vice president of Health Services and chief medical officer at Independence Blue Cross, was interviewed for the Managed Healthcare’s “What’s on Your Mind” podcast in an episode titled, “The Silver Linings of the Pandemic Playbook: Telehealth, ‘whole-person health.’” Cerda discussed the impact that COVID-19 has had on behavioral health and Independence’s integration of it into its coverage and care management.
Link to full articleGenerocity discusses the Well City Challenge with Independence Blue Cross’s Dr. Victor Caraballo
In an article focusing on organizations’ commitment to wellness, Generocity spoke with Independence Blue Cross’s Vice President of Quality Management and Chief Safety Officer, Dr. Victor Caraballo, on the Well City Challenge’s impact on addressing and improving millennial physical and mental health issues in Philadelphia.
Link to full articleMetro Philadelphia features Independence Blue Cross Eagles Pep Rally
Metro Philadelphia covers the Independence Blue Cross pep rally to celebrate the Philadelphia Eagles NFC Championship title and return to the Super Bowl. The event featured the premiere of a special commercial to live ahead of the game featuring Independence President and CEO Greg Deavens alongside associates congratulating the Eagles on their success.
Link to full articleKYW Newsradio features Independence Blue Cross President and CEO Greg Deavens
KYW Newsradio covers the fireside chat between Independence Blue Cross President and CEO, Greg Deavens, and Mayor Jim Kenney at the annual Mayoral Luncheon hosted by the Chamber of Commerce for Greater Philadelphia. Deavens and Kenney discuss inclusive growth, tax policy, job creation, business environment, public safety, and the issue of gun violence, as well as reflections on the mayor’s legacy and impact on the city.
Link to full articleBecker’s Payer Issues features collaboration between Independence Blue Cross, Penn Medicine and Children’s Hospital of Philadelphia for gene therapy network
Becker’s Payer Issues covers Independence Blue Cross’s launch of gene therapy network alongside Penn Medicine and Children’s Hospital of Philadelphia. The network aims to manage gene-based therapies’ costs and outcomes.
Link to full articleForbes highlights the Independence Blue Cross Foundation’s investment in Innovative Capital Growth Fund
Forbes features Independence Blue Cross Foundation and its investment into the Innovative Capital Growth Fund, which is dedicated to helping Black-owned businesses access capital. The investment supports the growth of diverse small businesses and increases opportunities for those historically underrepresented in venture capital deals.
Link to full articleIndependence CEO Greg Deavens talks to NBC10 about The Independence Blue Cross Broad Street Run
NBC10 Philadelphia’s Lauren Mayk connects with Independence Blue Cross President and CEO, Greg Deavens, about changes for the 2023 Independence Blue Cross Broad Street Run. For the first time in history, the annual 10-mile race takes place in April and concludes outside the iconic Lincoln Financial Field. The new finish line location offers runners a unique and unforgettable ending to their journey.
Link to full articleThe Philadelphia Tribune features president of Independence Blue Cross Foundation, Dr. Lorina Marshall-Blake
The Philadelphia Tribune highlights the efforts of Dr. Lorina Marshall-Blake, Independence Blue Cross vice president of Community Affairs and Independence Blue Cross Foundation president, and several others in leading gun prevention and safety initiatives across the Philadelphia region. These efforts will involve prominent organizations, such as the Black Doctors Consortium, the Black Clergy of Philadelphia and Vicinity, the Children’s Hospital of Philadelphia, and Temple University Hospital.
Link to full articleImpacto highlights The Coalition to Save Lives’ goal to reduce gun violence in Philadelphia
Impacto covers the launch of The Coalition to Save Lives, an initiative seeking to leverage the collective impact of Philadelphia organizations and institutions to reduce gun violence and save lives.
Link to full article
Lorina Marshall-Blake pens op-ed on women in the workforce for The Philadelphia Inquirer
The Philadelphia Inquirer features an opinion piece by Independence Blue Cross Foundation President Lorina Marshall-Blake, emphasizing three ways that businesses in the Philadelphia region can foster a greater sense of community among working women.
Link to full articleThe Philadelphia Business Journal covers Independence Blue Cross contract renewal with Jefferson Health
The Philadelphia Business Journal reported on Independence Blue Cross’s announcement of its multi-year contract renewal with Jefferson Health. The partnership focuses on delivering well-coordinated, high quality of care to individuals.
Link to full articleThe Philadelphia Inquirer article on Patina Health features Independence Blue Cross Executive Kortney Cruz
In an article highlighting Patina Health, The Philadelphia Inquirer quotes Kortney Cruz, senior vice president of Government Markets at Independence Blue Cross.
Link to full articleFox Business discusses workplace wellbeing with Independence Executive Koleen Cavanaugh
Fox Business highlights Koleen Cavanaugh, vice president of marketing at Independence Blue Cross (Independence), as she discusses Independence’s mission to enhance the physical, mental, and financial health and well-being of individuals.
Link to full articleThe Philadelphia Tribune honors Independence CEO Greg Deavens and Lorina Marshall-Blake
Independence Blue Cross CEO Greg Deavens and Vice President of Community Affairs and Foundation President Lorina Marshall-Blake were among those named by The Philadelphia Tribune as Most Influential African Americans at a virtual event held on September 22, 2022.
Link to full articlePhiladelphia Business Journal spotlights Independence leadership
The Philadelphia Business Journal recognizes Greg Deavens, Independence Blue Cross president and CEO, and Crystal Ashby, executive vice president and chief people officer, in Savoy Magazine’s “Most Influential Black Executives in Corporate America” list.
Link to full articleiHeartRadio features Independence CEO Greg Deavens
iHeart Radio’s Loraine Ballard Morrill speaks with Greg Deavens, Independence Blue Cross (Independence) president and CEO, for its “CEOs You Should Know” segment. During his interview, Greg Deavens discusses the important role the company plays in the local economy by creating jobs, investing in community engagement initiatives, and addressing health disparities.
Link to full articleTechnical.ly Philly highlights Independence Blue Cross’s partnership with Patina
Technical.ly Philly reports on Independence Blue Cross’s partnership with Patina to serve its Medicare Advantage members. This partnership provides a hybrid of virtual and at-home primary care for older adults and works with patients’ Medicare Advantage plans.
Link to full articleBecker’s Hospital Review features Independence Blue Cross Clinical Care Innovation Grant awardees
Becker’s Hospital Review podcast spotlights Jefferson Health, Temple Health, Penn Medicine, and Trinity Health Mid-Atlantic as the winners of the Independence Blue Cross Clinical Care Innovation Grants. Each grant aims to support projects aimed at improving the quality and delivery of health care.
Link to full articleIndependence Blue Cross ranks 10th in Philadelphia Business Journal’s list of largest local employers
Independence Blue Cross has ranked 10th in Philadelphia Business Journal’s “100 largest employers in Greater Philadelphia,” list.
Link to full articleWHYY highlights Independence Blue Cross’s role in bringing together local organizations to save St. Christopher’s Hospital for Children
In “St. Christopher’s Hospital receives $54 million from neighboring medical institutions,” WHYY highlights Independence Blue Cross’s instrumental role in bringing together prominent healthcare and higher education organizations in the region for St. Christopher’s Hospital for Children. These partners included hospitals, universities, and other non-profit organizations and will provide support and resources the hospital needs to provide quality care for those in need.
Link to full articleIndependence Blue Cross Associate, Jimmy Curran, featured in Comcast advertisement, More Than The Curve reports
More Than The Curve reported on Independence Blue Cross senior competitive research analysist, Jimmy Curran’s appearance in a recent Comcast advertisement. Curran, who was diagnosed with spinal muscular atrophy and has used a wheelchair since he was two-years old, is featured leveraging Xfinity’s Adaptive Remote with his eyes.
Link to full articleTechnical.ly Philly spotlights Independence Blue Cross’s transition of B.PHL Innovation Festival to Amplify Philly
Technical.ly Philly discusses B.PHL Innovation Festival and the role Independence played in its inception, as the event transitions to a new partner. The festival focuses on innovation, education, and networking opportunities for entrepreneurs across Philadelphia and the globe.
Link to full articleDr. Rodrigo Cerdá featured on Becker’s Hospital Review podcast
Dr. Rodrigo Cerdá, vice president of Clinical Care Transformation at Independence Blue Cross, was featured on Becker’s Hospital Review podcast. Dr. Cerdá joined Laura Dyrda, vice president and editor in chief of Becker’s ACS Review, to speak about organizational growth, access to care and digital transformation.
Link to full articlePhillyVoice article highlights Indego Bike Share sponsorshop renewal
PhillyVoice highlights Independence Blue Cross recent announcement to expand its sponsorship of the City’s bikeshare program, Indego. Since 2015, Independence has been the title sponsor of the Indego bike share program in Philadelphia. A recent sponsorship renewal ensures financial support through 2030 and assistance with a multi-year expansion plan.
Link to full articleWinner of Independence Blue Cross Celebrate Caring Campaign featured on 6ABC
6ABC shines a light on Bonnie Sandy, a psychiatric nurse at Horsham Clinic, as part of Independence Blue Cross’s Celebrate Caring campaign. Celebrate Caring recognizes outstanding nurses in the Greater Philadelphia region. Bonnie has dedicated her career to bettering mental health in her community. Sandy began her nursing career at 16 years old, but a family tragedy inspired her to pursue her passion for mental health nursing.
Link to full articleHealthpayer Intelligence highlights partnership between Independence Blue Cross and Colorectal Cancer Alliance
In the article, “Payer Targets Health Equity in Colorectal Cancer Prevention,” Healthpayer Intelligence spotlights Independence Blue Cross and the Colorectal Cancer Alliance’s efforts to reduce health disparities in colorectal cancer screening. Since the onset of the pandemic, rates of colorectal cancer screenings among Black Philadelphians decreased significantly. The collaboration is designed to address this disparity and improve access to screenings and prevention services.
Link to full articleIndependence CEO Greg Deavens talks to NBC10 at the starting line of the Blue Cross Broad Street Run
Independence Blue Cross President and CEO Greg Deavens was interviewed live at the starting line of the Blue Cross® Broad Street Run by NBC10 Anchor Erin Coleman. The 26th annual race took place on Sunday, May 1. Greg highlighted the IBX Blue Streaks running group, which had 70 members in attendance that day. Independence associate Krystal Marshall, who was also interviewed by NBC10 on her commitment to running after becoming a mom. Greg and Erin also talked about how exercise can benefit your mental health and how the pandemic has changed the way people run.
Link to full articleiHeartRadio features Dr. Reetika Kumar on the Independence’s Know Your Mind campaign
iHeart Radio’s Loraine Ballard Morrill speaks to Dr. Reetika Kumar, market medical executive and vice president of Strategic Clinical Solutions at Independence Blue Cross, about the “Know Your Mind” mental health public awareness campaign. The campaign aims to educate the community about symptoms of depression and anxiety, and how to support themselves and others during emotionally challenging times. Listen to the full episode here.
Link to full articleIndependence EVP and Chief People Officer Crystal Ashby joins Speaking to Influence podcast
Independence Blue Cross Executive Vice President and Chief People Officer Crystal Ashby joined Dr. Laura Sicola on the Speaking to Influence podcast for a conversation about being intentional and fostering meaningful communication with others. In the episode — “Leadership and Creating Opportunities” — Ashby shares tips on finding and getting comfortable with your voice, understanding exactly what a new role might entail, and creating space for all employees to shine – virtually and in person.
Link to full articleIndependence CEO Greg Deavens and Lorina Marshall-Blake are honored on The Philadelphia Business Journal’s Power 100 list of influential leaders
Independence Blue Cross President and CEO Greg Deavens and Vice President of Community Affairs and Foundation President Lorina Marshall-Blake were among those honored on the Philadelphia Business Journal’s Power 100 — a list of people with the most impact in shaping the future of Greater Philadelphia.
Link to full articleCity & State Pennsylvania honors Independence CEO Greg Deavens and Lorina Marshall-Blake
Independence Blue Cross President and CEO Greg Deavens and Vice President of Community Affairs and Foundation President Lorina Marshall-Blake were among those honored on the 2022 Power of Diversity: Black 100 list by City & State Pennsylvania for their contributions to the African American community.
Link to full articleIndependence Blue Cross honored by The Philadelphia Business Journal for philanthropic partnerships in Greater Philadelphia
The Philadelphia Business Journal recognized 23 partnerships making a difference in the Greater Philadelphia area, naming them the “Faces of Philanthropy 2022.” Honorees were selected for their community impact over the past year, as well as for their body of charitable work over multiple years. Independence, with NeuroFlow and Trinity Health Mid-Atlantic, are among the honorees that will be recognized at an event on April 7 and in a special edition on April 8.
Link to full articlePaul Kane featured on Becker’s Payer Issues podcast
Paul Kane, Senior Vice President of Actuarial and Underwriting and Chief Risk Officer of Independence Health Group, is featured on Becker’s Payer Issues podcast. Kane sat down with Laura Dyrda, Vice President and Editor in Chief of Becker’s ACS Review to speak about consumer trends, data transparency, new initiatives, and more.
Link to full articleChuck Stefanosky offers advice for diverse business owners in The Philadelphia Inquirer
The Philadelphia Inquirer quoted Independence Supplier Diversity Director, Chuck Stefanosky, on his advice to diverse business owners during an Economy League event. “Introduce yourself as the supplier to the decision-maker way ahead of the RFP,” or request for proposal, said Chuck Stefanosky, supplier diversity director at Independence Blue Cross. “Then you’re not just a phone number on a list. Make personal connections. If you’re [a minority business enterprise] waiting for the RFP, you’re too late,” he added.
Link to full articleIndependence Blue Cross CMO featured on Managed Healthcare Executive podcast
Dr. Rodrigo Cerdá, senior vice president of Health Services and chief medical officer at Independence Blue Cross is featured on the January 27 episode of podcast Tuning Into The C-Suite.
Link to full article
Independence EVP of Public Affairs Steve Fera co-writes Fortune article about partnership to support nurses’ mental health
Independence Blue Cross Executive Vice President of Public Affairs Steve Fera co-wrote an article in Fortune about Independence Blue Cross Foundation’s collaboration with Trinity Health Mid-Atlantic and NeuroFlow. The article, “Nurses need mental health support more than ever” highlights the initiative designed to provide on-demand mental health resources for nurses.
Link to full articlePhilly Voice features Independence CMO Dr. Richard Snyder on caregiving
Dr. Richard Snyder, executive vice president of Facilitated Health Networks and chief medical officer at Independence Blue Cross, emphasizes the importance of supporting caregivers in an article from PhillyVoice.
Link to full articleIndependence Supplier Diversity Director Chuck Stefanosky speaks at Chamber of Commerce for Greater Philadelphia forum
The Philadelphia Tribune highlights a Chamber of Commerce for Greater Philadelphia event that addressed the importance of investing in Black- and brown-owned businesses. Chuck Stefanosky, supplier diversity director at Independence Blue Cross (Independence), spoke at the forum.
Link to full articleModern Healthcare highlights Independence Blue Cross partnership with Quartet Health
Modern Healthcare reports on Independence Blue Cross’s partnership with Quartet Health to offer members access to behavioral health services. As part of the strategic partnership, Independence president and CEO Greg Deavens will join Quartet’s board of directors.
Link to full articleIndependence and Penn Medicine’s contract renewal highlighted in The Philadelphia Inquirer
The Philadelphia Inquirer highlighted Independence Blue Cross’s (Independence) contract renewal with Penn Medicine. The partnership is an innovative effort to improve access, coordination, experience, cost, and overall quality of care for patients. Independence Executive Vice President of Facilitated Health Networks and Chief Medical officer Dr. Rich Snyder is quoted throughout.
Link to full articleBecker’s Hospital Review podcast features Dr. Rodrigo Cerdá
Becker’s Hospital Review features a conversation with Dr. Rodrigo Cerdá, vice president of Clinical Care Transformation at Independence Blue Cross, and Laura Dyrda, vice president and Editor in Chief of Becker’s ACS Review, to discuss organizational growth, access to care and digital transformation.
Link to full articleAl Día covers Independence Blue Cross’s renaming of Center for Innovation
Al Día reports on Independence Blue Cross renaming its Center for Innovation to honor former president and CEO, Daniel J. Hilferty. The center, located in the organization’s headquarters on Market Street, will now be the Daniel J. Hilferty Center for Innovation.
Link to full articleIndependence Blue Cross VP of Medicare Sales and Marketing Kortney Cruz speaks with 6abc about inclusive workspaces
6abc reporter Christie Illeto interviewed Kortney Cruz, vice president of Medicare Sales & Marketing in a recorded series for the 2021 Pennsylvania Conference for Women. Kortney discussed the importance of creating more inclusive spaces for women and people of color in the workplace, finding a work culture that fits, building relationships, and showing up as your authentic self daily.
Link to full articleDr. Rich Snyder named to Philadelphia Business Journal 2021 Leaders in Health Care list
Dr. Richard Snyder, chief medical officer and executive vice president of Facilitated Health Networks at Independence Blue Cross was recognized by the Philadelphia Business Journal as one of the 2021 Leaders in Health Care during a virtual event. Rich was profiled for the article “Leaders in Health Care 2021: Dr. Rich Snyder,” where he reflects on his leadership style, the importance of collaboration in health care, and his biggest takeaways from the COVID-19 pandemic.
Link to full articleIndependence CEO profiled by The Philadelphia Citizen
Independence Blue Cross CEO Greg Deavens was profiled by The Philadelphia Citizen about his first year as the head of the region’s largest health insurer and taking that on in the midst of a global pandemic and a national reckoning of social injustice. Greg shares with Larry Platt his vision, philosophy, and priorities for the future, including diversity, equity, and inclusion.
Link to full articleLorina Marshall-Blake receives City & State Fifty over 50 recognition
Independence Blue Cross Vice President of Community Affairs and Foundation President Lorina Marshall-Blake was included in the 2021 City & State Pennsylvania Fifty over 50 list. Lorina was recognized for her inspiration and impact on the Philadelphia community.
Link to full articleThe Philadelphia Tribune honors Independence CEO Greg Deavens and Lorina Marshall-Blake
Independence Blue Cross CEO Greg Deavens and Vice President of Community Affairs and Foundation President Lorina Marshall-Blake were among those named as Most Influential African Americans 2021 by The Philadelphia Tribune. The publication held a virtual awards program on September 23, 2021 recognizing the honorees.
Link to full articleIndependence’s Clinical Care Innovation Grant Program supports Penn Medicine’s study on home care for emergency patients
The Philadelphia Inquirer quoted Rodrigo Cerdá, vice president of Clinical Care Transformation at Independence Blue Cross (Independence) to highlight the company’s support of a Penn Medicine study on home care for emergency patients sick enough for the hospital. The effort is part of Independence’s Clinical Care Innovation Grant Program that fosters innovative ways to deliver care and improve its members’ well-being.
Link to full articleManaged Healthcare Executive profiles Independence Blue Cross Vice President of Marketing Koleen Cavanaugh
Koleen Cavanaugh, vice president of marketing at Independence Blue Cross, recently sat down with Managed Healthcare Executive to discuss her dynamic career. Cavanaugh discussed her early years, current role and goals for Independence Blue Cross moving forward.
Link to full articleBilly Penn highlights grand prize winner of Independence Blue Cross’s Well City Challenge
Following the 2021 Well City Challenge, Billy Penn featured $50,000 grand prize winner, Hey Auntie!, a generational leadership program for Black women to develop mentorship and support. The Well City Challenge seeks community solutions to address millennial health in partnership with Independence Blue Cross and the Economy League of Greater Philadelphia.
Link to full articleThe Washington Post speaks with Dr. Reetika Kumar on racial disparities in vaccinations
The Washington Post featured Dr. Reetika Kumar, market medical executive and vice president of Strategic Clinical Solutions at Independence Blue Cross, in an article about the racial disparities in COVID-19 vaccination rates in Philadelphia.
Link to full articleHealthcare Innovation highlights Independence Blue Cross’s 2021 Clinical Care Innovation Grant recipients
Healthcare Innovation recently featured the recipients of Independence Blue Cross’s inaugural Clinical Care Innovation Grants. The grants were awarded to three health care organizations that are taking innovative measures to improve the quality and delivery of health care.
Link to full articleThe Philadelphia Inquirer highlights recent launch of Evio Pharmacy Solutions
The Philadelphia Inquirer covered Independence Blue Cross’s collaboration with four Blue Cross Blue Shield insurers to launch Evio Pharmacy Solutions, a new company focusing on addressing the high cost of prescription drug prices.
Link to full articleThe Philadelphia Tribune shares the Ending Racism Partnership’s survey results assessing racism in Philadelphia
Independence Blue Cross, the Urban Affairs Coalition, and Mother Bethel AME Church co-convened the Ending Racism Partnership — a city-wide collaboration of Philadelphia residents, leaders, and influencers to end racial injustice and economic inequality.
Link to full articleKYW Newsradio introduces the All Faiths Vaccination Campaign designed to close racial disparity gaps in vaccine access
KYW Newsradio highlights the All Faiths Vaccination Campaign — an effort between Philadelphia faith-based leaders, health care professionals, and city government and civic leaders to close the racial disparity gap in vaccine access for people in underserved communities. Independence Blue Cross hosted a press event in its courtyard to announce the campaign.
Link to full articleManaged Healthcare Executive features Dr. Ron Brooks on new colorectal cancer screening campaign
Dr. Ron Brooks, medical director at Independence Blue Cross, is featured in Managed Healthcare Executive highlighting “Go to Know,” a public health awareness campaign from Independence in partnership with WURD Radio. The campaign is aimed at increasing access to colon cancer screenings for African Americans to break down gaps in care and address health inequities.
Link to full articleiHeartRadio features Koleen Cavanaugh and winners of Independence Blue Cross’s Celebrate Caring campaign
iHeart Radio’s Loraine Ballard Morrill speaks with Koleen Cavanaugh, vice president of Marketing at Independence Blue Cross, and the three winners of the 2021 Celebrate Caring campaign. The campaign recognizes extraordinary nurses who have gone the extra mile with exceptional care and compassion.
Link to full articleThe Philadelphia Sunday Sun announces Independence’s collaboration with Rite Aid to help with COVID-19 vaccines
The Philadelphia Sunday Sun reports on Independence Blue Cross’s collaboration with Rite Aid to provide one-on-one assistance to those struggling to book COVID-19 vaccine appointments. Independence performs proactive outreach and helps set up vaccine appointments at specific Rite Aid locations for vaccine-eligible members. Independence is committed to assisting its most vulnerable members during the pandemic.
Link to full articleNBC 10 airs clip of Lorina Marshall-Blake to celebrate 20 years of the Blue Crew volunteer program
NBC10 Philadelphia features Lorina Marshall-Blake, president of the Independence Blue Cross Foundation and vice president of Community Affairs at Independence Blue Cross in a news clip to celebrate 20 years of the Blue Crew — Independence’s corporate volunteer program. The Blue Crew gives back to the Philadelphia community and has continued to volunteer virtually during the COVID-19 pandemic.
Link to full articleAl Día spotlights Independence Blue Cross’s new chief financial officer, Juan Lopez
In “Juan Lopez is now the number two man at Independence Blue Cross,” Al Día highlights Juan Lopez’s career and new role as chief financial officer at the region’s largest health plan. Lopez joined Independence in 2010 and was most recently VP of Treasury Services.
Link to full articleINVEST magazine features Independence CEO Greg Deavens
Greg Deavens, President and CEO of Independence Blue Cross, recently shared his insight on the pandemic’s impact on health care in 2021 with INVEST magazine. The article explores his outlook on the future of health care, as well as innovative changes, strategic partnerships, and community initiatives that Independence is engaged in to promote higher quality care.
Link to full articlePhilly Voice highlights new COVID-19 vaccination site at Independence LIVE
A partnership between Independence Blue Cross (Independence) and vybe to host a vaccine site in Center City is featured in Philly Voice. The partnership is an innovative effort to improve the overall quality of care for patients.
Link to full articleBike-sharing and e-bike sales boomed during the pandemic — The New York Times
In a story about e-bikes and bike-sharing programs, The New York Times included Indego, Philadelphia’s bike-sharing program sponsored by Independence Blue Cross.
Link to full articleEssential workers 55 percent more likely to get COVID-19 than those who stay home — WHYY.org
WHYY.org reported on published research by Independence Blue Cross and the University of Pennsylvania’s Wharton School of Business that quantified the risk of coronavirus infection. The study showed that essential works were 55 percent more likely to get infected with coronavirus than those who stayed home. The study focused on the early months of the pandemic in Pennsylvania. The article quoted Aaron Smith-McLallen, director of Health Informatics and Advanced Analytics at Independence Blue Cross.
Link to full articleRodrigo Cerdá writes about coming together during a pandemic — Managed Healthcare Executive
Dr. Rodrigo Cerdá, vice president of Clinical Transformation at Independence Blue Cross, wrote an opinion piece for Managed Healthcare Executive about the need for strong relationships between health plans and providers, especially during a pandemic.
Link to full articleEl Sol Highlights Independence Blue Cross Positive Enrollment Results with Pennie
El Sol covered Independence Blue Cross’s enrollment success with the help of Pennie, the health insurance marketplace connection platform. Brett Mayfield, senior vice president and market president mentioned the importance of having proper health coverage. He added that “with Independence, members have access to the care they need when they need it. We offer the most popular health plan options, access to the most doctors and hospitals, and zero-dollar virtual care visits in every metallic level plan.”
Link to full articlePhiladelphia Business Journal reports that Independence Blue Cross and Quartet Health partner to improve behavioral health care access
Philadelphia Business Journal quoted president and CEO at Independence Blue Cross, Greg Deavens, about Independence’s partnership with Quartet Health. The initiative addresses behavioral health conditions, like depression, anxiety, and substance abuse disorder, and ensures that people have access to the most appropriate care.
Link to full articleThe Philadelphia Inquirer features Independence executive VP, Steve Fera’s Op-Ed on Ending Racism Partnership
The Philadelphia Inquirer featured, “This Black History Month, help us be the generation that ends systemic racism,” an Op-Ed co-authored by Steve Fera, executive vice president of Public Affairs at Independence Blue Cross. The Op-Ed discussed the efforts of the Ending Racism Partnership, a collaboration with the Urban Affairs Coalition and Mother Bethel A.M.E Church to reach a more just and equitable society for everyone.
Link to full articleRodrigo Cerdá talks about transforming clinical care — Managed Healthcare Executive
Managed Healthcare Executive spoke with Dr. Rodrigo Cerdá, vice president of Clinical Transformation at Independence Blue Cross, and newest member of the magazine’s editorial advisory board. Dr. Cerdá discussed several Independence innovation projects aimed at transforming clinical care, such as working with a local cardiology group to telemonitor for heart failure.
Link to full articleAl Día highlights Our Community Our Health campaign and power of nutrition services
Al Día sat down with Independence Blue Cross member Nerissa Mixon and Krista Latortue, founder of Family Food, to discuss the health benefits of nutrition counseling. The story highlights a partnership with Family Food to offer free counseling through the Our Community. Our Health. campaign.
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