Independence promotes Kortney Cruz to vice president of Sales and Marketing-Medicare

Kortney Cruz headshot
Philadelphia, PA — September 9, 2019 — Independence Blue Cross (Independence) has promoted Kortney Cruz to vice president of Sales and Marketing-Medicare, effective September 9, 2019. In her new role, Cruz will report to Daphne Klausner, senior vice president of Senior Markets at Independence. Cruz succeeds Rob Smith, who was recently appointed president of Medicare at AmeriHealth Caritas....
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Paula Sunshine appointed to Pennsylvania Health Insurance Exchange Authority

Governor Tom Wolf announced that Paula Sunshine, senior vice president and chief marketing executive at Independence Blue Cross (Independence), will serve as a member of the newly created Pennsylvania Health Insurance Exchange Authority. The purpose of the Authority is to create, manage, and maintain a competitive state-based Marketplace where individual consumers can enroll in health insurance plans....
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Independence Blue Cross takes steps to help members affected by Hurricane Dorian

Philadelphia, PA — Independence Blue Cross (Independence) is taking extra measures to help its members in areas affected by Hurricane Dorian. For members impacted by Hurricane Dorian in Florida, Georgia, North Carolina, South Carolina, Puerto Rico, the Virgin Islands, and Virginia Independence will alter some of its policies now through September 30, 2019. Specific steps include: Waiving precertification,...
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Independence associates graduate from 2019 Leadership Forum

Independence's 2019 Urban League of Philadelphia Leadership Forum graduates, pictured from left, bottom row are: Lorraine Stewart, Tracey Carter, and MeLissa Pernell. Top row, from left are: Nicole Roberts, Sean Sanders, Thao (Katie) Vo, and Brandi Medley.
Independence’s 2019 Urban League of Philadelphia Leadership Forum graduates, pictured from left, bottom row are: Lorraine Stewart, Tracey Carter, and MeLissa Pernell. Top row, from left are: Nicole Roberts, Sean Sanders, Thao (Katie) Vo, and Brandi Medley. Seven Independence Blue Cross (Independence) associates were among the 60 recent graduates of the Urban League of Philadelphia Leadership Forum....
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Independence Blue Cross wins FEP Plan Excellence Award once again

Image from award ceremony
Independence Blue Cross recently accepted the Blue Cross and Blue Shield Association 2018 Federal Employee Program (FEP) Plan Excellence Award for the second straight year. The company was recognized for its financial, operational, and clinical performance. Independence was presented with the award last month at the FEP National Conference in Minneapolis, MN. The company is one of 14 licensed Blue Cross Blue Shield plans to receive the award for 2018....
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Rodrigo Cerdá, M.D., Joins Independence Health Group as Vice President of Clinical Care Transformation

Rodrigo Cerdá, M.D headshot
Philadelphia, PA — August 5, 2019 — Independence Heath Group recently announced that Rodrigo Cerdá, M.D., an experienced health care leader with diverse experience from the United States and United Kingdom, has been appointed vice president of Clinical Care Transformation. In this role, Dr. Cerdá will work on collaborative approaches that are focused on bringing health insurers,...
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Chief HR Officer Jeanie Heffernan recognized with industry award

headshot of Jeanie Heffernan, Chief HR Officer at Independence
On May 6, Independence Health Group EVP and Chief Human Resources Officer Jeanie Heffernan was recognized as one of the winners of the 2019 CHRO of the Year Awards by HRO Today. Heffernan won in the “CEO Partnership” category for her work championing diversity and inclusion initiatives in the company. The CHRO of the Year Awards were presented at the HRO Today Awards Gala at the MGM National Harbor in Oxon Hill,...
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Blue Cross Blue Shield Association Study Finds Millennials are Less Healthy than Generation X Were at the Same Age

Blue Cross Blue Shield Health of America Graphic - wooden blocks with health icons stacked into a pyramid and text that reads:

Philadelphia millennials are somewhat less healthy than the national average, primarily due to behavioral health conditions like depression, anxiety, and substance use disorder

Philadelphia – April 24, 2019 – Millennials in the Philadelphia region are somewhat less healthy than the national average, based on a new Health of America study using the Blue Cross Blue Shield Health IndexSM (BCBS Health Index). ...
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Independence Blue Cross launches campaign highlighting the caring in all of us

New advertising campaign brings a positive, uplifting message to Philadelphia region updating brand positioning and addressing local consumer sentiment Philadelphia, PA — Independence Blue Cross (Independence) introduces a new advertising campaign, “Let’s Take Care of You Together,” that demonstrates Independence’s longstanding commitment to caring for people in the communities it serves. During a time when consumers face growing concern over health care reform,...
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Independence Health Group reports 2018 financial results

Strong performance, multi-year strategy reflected in solid financial foundation and allows for increased contributions to community health initiatives

PHILADELPHIA — April 23, 2019 — Independence Health Group, Inc., (Independence) the parent company of Independence Blue Cross, LLC, reported strong financial results for 2018 with total revenue of $16.3 billion and net income of $324 million,...
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