Philadelphia Department of Parks & Recreation opens registration for Blue Cross Broad Street Run lottery on February 1

Philadelphia, PA — Registration for the Philadelphia Department of Parks and Recreation’s 39th annual Blue Cross® Broad Street Run opens today at broadstreetrun.com. Registration will continue until 11:59 p.m. on Friday, February 16, 2018. For the 22nd consecutive year, Independence Blue Cross (Independence) is the title sponsor of the 10-mile run, which is the nation’s sixth largest road race....
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Independence Blue Cross helps Philadelphia Eagles fans embrace its “underdog” spirit by sponsoring dog mask cutouts for the Big Game

IBX Eagles
Photo courtesy of Sabrina Louise Pierce.

Independence also announces a donation to The Fund for the School District of Philadelphia in support of the fundraising campaign started by Eagles team members

Philadelphia, PA — Independence Blue Cross (Independence), in celebration of the NFC Champion Philadelphia Eagles (Eagles), will sponsor dog mask cutouts for fans to cheer on the team during the Big Game on Sunday,...
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Blue Cross Blue Shield Association launches 2018 Faces of Fearless contest

Faces of Fearless 2018
Independence Blue Cross invites members to submit their stories of triumph and perseverance for a chance to win the Blue Cross Blue Shield Association 2018 Faces of Fearless℠ Award. The award winner receives a trip for four people to Disney World in Orlando, Florida, in May 2018. Now through Wednesday, February 28, members can go to bcbs.com/facesoffearless to submit stories of how they took on a challenge to live a healthier life and how Independence helped them along the way....
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Independence LIVE hosts KYW Newsradio Executive Briefing for second year

Independence LIVE hosted KYW Newsradio for its annual Executive Briefing, an in-depth discussion on some of the most pressing topics and issues happening now and expected for the coming year.
For the second consecutive year, Independence LIVE hosted KYW Newsradio for its annual Executive Briefing, an in-depth discussion on some of the most pressing topics and issues happening now and expected for the coming year. Independence VP of Communications Donna Farrell welcomed everyone to Independence LIVE, and Independence SVP and Chief Marketing Officer Paula Sunshine delivered opening remarks,...
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Independence associates celebrate Martin Luther King Jr. Day with active citizenship

MLK Day Girard College
Independence associates participate in an annual day of service to honor the legacy of Dr. Martin Luther King, Jr. at Girard College. Independence Blue Cross (Independence) associates dedicated their day off to a number of volunteer efforts throughout the Philadelphia region on Monday, January 15 in honor of Martin Luther King Jr....
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Independence Blue Cross reports increase in children who receive all recommended vaccines

Childhood vaccination rates in the Philadelphia region were 85.4 percent among Blue Cross and Blue Shield (BCBS) young commercially insured members from 2010 through 2016.

Proportion of area children receiving all CDC recommended vaccines increased 4.6% over seven years

Philadelphia, PA — Childhood vaccination rates in the Philadelphia region were 85.4 percent among Blue Cross and Blue Shield (BCBS) young commercially insured members from 2010 through 2016, according to a new study of medical claims by the Blue Cross Blue Shield Association (BCBSA),...
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Daniel J. Hilferty, president and CEO of IHG, on Gov. Wolf’s declaration of opioid crisis as statewide disaster emergency

Philadelphia, PA —  Statement from Daniel J. Hilferty, president and CEO of Independence Health Group, on Gov. Tom Wolf declaring Pennsylvania’s heroin and opioid addiction crisis a statewide disaster emergency. “Opioid abuse is the worst drug crisis in American history and the tragic epidemic is only growing in our region. Each day, thousands of people begin to misuse prescription opioids and many of them will join the millions of Americans already suffering from addiction....
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Be Well Underground kicks off 2018 at Independence LIVE

Be Well at Independence LIVE
Photo credit: Susan Nam and Be Well Philly Independence LIVE welcomed Be Well Underground fans for the first super-secret pop-up workout of 2018 with Barre3 Rittenhouse. Independence Blue Cross is proud to sponsor Be Well Philly events throughout the city all year long. The exclusive Be Well Underground pop-up workouts and events include monthly boot camps,...
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