Global Service Jam Creates Innovators in the City of Brotherly Love

Friday, 27 February 2015 / Published in Innovation, Press Releases

Hosted by the Independence Blue Cross Center for Health Care Innovation

Philadelphia, PA

 

What:

The Global Service Jam is coming to Philadelphia! Hosted at the Independence Blue Cross Center for Health Care Innovation and co-sponsored by Philadelphia University’s Strategic Design MBA, this weekend-long creative design activity will help establish innovators in the community. Jammers in Philadelphia will join fellow jammers around the globe to learn, work together and develop prototypes associated with service design — which is about planning and organizing people, communication, and infrastructure associated with a service to improve its quality.

Using a design-based approach to problem solving and creativity, teams of all ages and varied industries will be given a shared theme unveiled at the start of the event. Last year’s theme was “a shape.” In the spirit of experimentation, cooperation and friendly competition, teams will have 48 hours to develop brand new services inspired by the theme. These prototypes will be shared online throughout the weekend and presented to service design enthusiasts around the world.

The Global Service Jam is run by volunteers who are passionate about service design. Although prototypes are developed, the main focus of the event is all about the jammers, particularly how they learn and work together.

Registration is required. Follow the Global Service Jam conversation on Twitter: #gsjam or Facebook

 

When:

*Media Call Time: Friday, February 27, 2015
5:30 p.m. – 9:00 p.m.
Event held Friday, February 27, 2015 – Sunday, March 1, 2015

 

Where:

Independence Blue Cross Center for Health Care Innovation
1700 Market Street, 7th Floor
Philadelphia, PA 19103

 

Why:

Independence believes in the power of collaboration to find innovative solutions to critical challenges and uses the concept of service design to improve the quality of its offerings for customers. The Global Service Jam creates an exciting opportunity to collaborate, bring together a variety of perspectives, and inspire service design creativity in Philadelphia.

 

Key Visuals:

  • Team building exercises led by Independence.

About Independence Blue Cross
Independence Blue Cross is the leading health insurance organization in southeastern Pennsylvania. With our affiliates, we serve nearly 10 million people in 25 states and the District of Columbia, including 2.5 million in the region. For more than 75 years, we have been enhancing the health and wellness of the people and communities we serve by delivering innovative and competitively priced health care products and services; pioneering new ways to reward doctors, hospitals, and other health care professionals for coordinated, quality care; and supporting programs and events that promote wellness. To learn more about how we’re changing the game, visit www.ibx.com. Connect with us on Facebook at ibx.com/facebook and on Twitter at @ibx. Independence Blue Cross is an independent licensee of the Blue Cross and Blue Shield Association.

About the Philadelphia University Strategic Design MBA
The Strategic Design MBA program, The MBA for Hybrid ThinkersTM, is for working professionals who think differently. We integrate the best of business school with the best of design school. This executive style MBA program consists of 10 courses over 22 months and integrates creativity, qualitative research methods and design thinking with quantitative, analytical, strategic foresight metrics to help you frame business challenges and map strategy in meaningful ways. The Strategic Design MBA program is currently accepting applications for the Fall 2015 start date. For more information and to set up a visit to observe a class in our studios at the Field DEC Center of Philadelphia University, please visit http://www.philau.edu/strategicdesignmba/ and follow us on Twitter: @PhilauSDMBA.

Media contacts
Ruth Stoolman
Independence Blue Cross
215-241-4807 (office)
215-280-3335 (cell)
ruth.stoolman@ibx.com

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